Regular blogging is critical to growing, maintaining and engaging your audience. Full stop. If you don’t blog consistently, your audience won’t stay with you.
One of the biggest mistakes new writers make is to wait until they inspired to write.
This is a recipe of sporadic publication, stress, pressure and a disengaged audience.
So, how do you write even when you don’t have anything to write about?
You schedule it in.
I know what you’re thinking, “But Steph, I don’t have time! I have kids, dogs, husbands, parents who need to be taken care of, a house to clean, a job to work, a bake sale to prepare for, sports and activities to chauffeur to…. Etc etc etc.” You get the picture.
I respect that you are busy. You are a biz owner, a parent and generally an adult whose life is full of adulting all day every day.
Let me ask you this; Do you watch Netflix? Spend 15 minutes or more a day scrolling mindlessly on Facebook, instagram, twitter, snapchat, reddit or etc?
Then you have time. You are just choosing to use it in a different way.
You have what a teacher of mine calls an “energy leak”.
The easiest way to deal with that is to make a plan.
I use a Passion Planner, but you can use any calendar you like to make a plan and get your shit together.
What you are looking to do is build a habit, which means scheduling writing time in regularly. I recommend everyday if you can manage it. I don’t know a single person who can’t manage 15 minutes a day at their keyboard. If you would prefer to handwrite it, that’s awesome too. And if you really do have no time to sit down, dictate your ideas into your phone and schedule one day a week to get that shit down into text.
Put it on the list. Make it non negotiable. Write because it’s time, not because you are inspired. As you do this, your brain will become used to producing ideas at this rate and will begin to cooperate with you more regularly. I am not saying it will cooperate all the time, this is still creative work we are doing here, but it will get EASIER.
Getting it done requires DOING it. You have to take action. That is where the magic is. It’s scary, and there is a very good chance you will overthink, over analyze and generally resist hitting publish, but there it is. Feel the resistance, get the ideas out, and hit publish.
That’s how it’s done.
Any chatter you have going on in your head right now is what we call “resistance”. It’s normal, it’s human, but it’s not a reason to not take action.
This is one of my fave talks from Mel Robbins because she unpacks why this happens and how we can overcome it using a simple but powerful tool. I use it often, which is why I get so much more shit done now than I ever did before.
Love this? Have you used this technique before? Did it work for you? Need some more support? Come and join the WRITE NOW Facebook writing community for connection, accountability and awesome tips to grow your writing.