or Scared Shitless. Doing It Anyway.
Consistency = Growth
There really are no two ways about it.
I am willing to bet that what is keeping you from growing is a lack of consistency. Consistency in your message, your presence, and your posting.
You’re not consistent because you are scared shitless.
In your head, scared shitless sounds like:
“What if people don’t care?
“What if I piss people off?
“This sounds stupid, why bother?”
“Who am I to pretend to be an expert anyhow?”
“This other person is doing it, I’ll look stupid repeating the same thing they said”
And so on…
It feels like procrastination, presents as perfectionism, and results in not publishing.
The name of this foul little demon is RESISTANCE.
You are resisting your calling, and you need to get over yourself. Worse, you know it.
You’re thinking, ”Ya, and? What now?”
Does this idea make you feel like you want to puke?
Go throw up.
And then write some shit, hit publish, and walk away.
At the beginning of 2019, I committed to posting twice weekly on my blog and matching those blogs up with podcasts where I expand on the topic. That consistency has led to immense growth in my audience, my traffic, and my business.
Do I sometimes feel like I don’t want to write? Yup.
Was there a time when posting regularly scared the shit out of me? Double yup. Been there, done that. I’m a trained teacher, after all, not a writer. And certainly not a coach. Who would even listen to me?
Except that people do.
And the people who do, need me. You need my particular combination of wisdom, sarcasm, and fuck’s in your life to help you grow your courage, your message, and your audience. And through all of that, grow your impact in the world.
You need me to help you grow some lady balls. I think part of it is that I don’t hold back on the part of my story that shows that I am just like you, I have struggled with the same self-doubt, the same fear, the same inertia. I am honest about my tendency towards perfectionism, shiny objects, procrastination, and other distractionary bullshit. Yes, I just invented a word. I am of the opinion that if you don’t, are you even a writer?
I am also super transparent about my growth, my numbers, what works for me and what doesn’t, where and when I have fallen on my face, what I struggle with, and most importantly, how I deal with that shit and get over myself.
I have been scared shitless. In fact, I now believe that scared shitless is a lifestyle choice. If it scares me, I run towards it, not away. I know that’s where the biggest opportunities lie.
All this being said, I have a challenge for you.
If you want to grow your brand, your biz, your blog, your audience – you need to be consistent. You need to commit to a rhythm and stick to it. That is the only way you will see growth. For me, it’s two blogs a week and podcasts to go along with them.
I challenge you to commit to a rhythm right now, post it in the comments, message me, and get started.
Feel the fear. Let it ride shotgun, but please PLEASE stop letting it call the shots.
Trust me, you will be so glad you did. Maybe not tomorrow, or next week, but you will.